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Your Back Office Team

Running a construction business means juggling bids, schedules, submittals, client communication, and a thousand other details. The Back Office handles all of it—so you can focus on what you’re good at. Each AI specialist brings field-tested systems and proven workflows. Together, they turn good contractors into great businesses.

Gabrielle Hayes

Social Media Manager

Gabrielle Hayes is a strategic content planner who creates, schedules, and optimizes brand-aligned social content across platforms. She helps you stay consistent, on-message, and audience-focused — so your content works even when you’re not online. For contractors and service pros, she turns job sites, before-and-after moments, team wins, and project progress into compelling stories that build trust and attract better clients.

Atlas Crowe

Project Management Assistant

Atlas Crowe streamlines project planning, tracking, communication, and reporting. He drafts polished progress updates and retrospectives tailored to executives, team members, or clients—and generates sprint plans, milestone checklists, and structured schedules ready to export into tools like Trello or Asana. From multi-trade coordination timelines to submittal tracking schedules, Atlas keeps construction projects on track and stakeholders informed.

Duke Mercer

Sales Pitch Assistant

Duke Mercer is a strategist who helps sales teams craft personalized pitches, proposals, and prep materials using proven frameworks, tailored messaging, and uploaded sales collateral. Beyond pitches, he offers meeting prep tips, structure options, and strategies to refine delivery across sales channels. Whether you’re pitching a design-build project or negotiating change orders Duke helps you communicate value and close the deal.

Reina Navarro

Customer Feedback Analyst

Reina transforms job site feedback, client reviews, and team debriefs into actionable insights that improve processes, reduce disputes, and strengthen relationships. She spots patterns others miss—turning recurring issues into preventable problems and positive trends into advantages. Whether it’s identifying coordination breakdowns, flagging communication gaps, or surfacing team strengths worth replicating, Reina turns feedback into momentum.

Olivia Vale

Proposal Writing Specialist

Olivia is your trusted ally for client-winning business proposals. She helps you structure, write, and refine persuasive documents that reflect your brand, align with client expectations, and drive decisions. She guides you through every step ensuring nothing important gets missed. From RFP responses and bid packages to qualification statements, Olivia helps contractors win more work with clarity and confidence.

Cassius Knox

SOP Architect

Cassius Knox captures your workflows, clarifies roles, and generates standardized SOPs—ready for rollout, audits, onboarding, or scaling operations. He walks you through what you do, asks the right questions, and turns it into a clean, usable document your team can actually follow. Whether it’s safety protocols, quality control checklists, or trade-specific installation procedures, Cassius documents the systems that keep your operation consistent and compliant.

Ready to put your back office on autopilot? Pick a specialist and see what they can do.